Tuesday, 7 April 2015

Three Interesting Ways To Find Prospects

If there’s one thing you require as an entrepreneur and/ or network marketer - it’s creativity. Finding new people to show your business opportunity to shouldn't be daunting and so with that in mind, here are three creative ways you can go about finding interesting prospects.

1 – Drop Cards

On your next visit to the book store, find the section which is specifically for your niche or which would attract the average person who falls in your target audience. So for instance, if your network marketing company focuses on health and nutrition, you could head over to the ‘Health & Fitness’ section, or knowing that fellow marketers are keen on personal development and use of mind power etc,  you could head over to the ‘Self Help’ section. Once there, you simply drop your business cards in the pages of books in that section and they’ll be found by the person who buys the book.
Two great things about this;  firstly you are marketing yourself in a place you know your niche frequents and secondly you are reaching out to a specific individual… someone who reads and is therefore prepared to continue growing and learning – That’s priceless in our industry.

2 – Children’s Sporting Events/ Parties

If you are a parent, sporting events and birthday parties are a great place to connect with other parents, who would most likely love to have more time on their hands. You may already be aware of the children whose parents are not typically able to attend games and other events. When you do meet these parents, strike up a genuine conversation with them and then you can tell them about how your work involves helping others achieve time and money freedom. Focus on helping people and building genuine relationships and it won’t feel like work.

3 – Toll Booth Marketing

I absolutely loved this when I came across it! The next time you drive through a toll gate, pay the toll for the person behind you and ask the cashier to give them your business card or flyer. Your generosity (and creativity) will make you stand out and who knows, they may want to find out more about you and your product/service.

I hope you’ll use one of these strategies when you next get the opportunity to do so.

If you like these tips and would like to know more about how you can become great at prospecting so you can teach your team to do the same thereby duplicating yourself, have a look at this Prospecting Playbook.

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