"I’d Love To Join Now But I Just Don’t Have the Money"

Do you hear this often when you show your business opportunity to prospects? They’re interested, but at this time, money is what’s preventing them from coming on board – bit of a catch 22 if you ask me. They can’t afford to join you in a venture which will help them get more money?

Below are three things to keep in mind/do whenever you encounter this common objection which we face in the Network Marketing industry.

1 – Value, Value, Value.

Usually when a person says they don’t have the money, they won’t have seen the value behind the opportunity you are offering. People will always source money, no matter the amount, if they feel the benefits are worth it. At this stage you may benefit from giving your clients a breakdown of the benefits they will derive from opting in on your offer. Help them see what’s in it for them and how it will help them achieve something which is important to them. So, where they may see a marketing plan and some products, you have to show them that it’s the vehicle which will enable them to retire early or whatever their ‘hot-button’ is.

2 - Facts Tell, Stories Sell.

People can be reluctant to buy from a person who does not have testimonies of how their products have helped specific people in the past. Granted you won’t have a testimony for each and every product or service offered by your MLM Company, but work on building up your unique portfolio of testimonies – not those ones shared by everyone else. Where you have personal testimonies (yours or a client of yours), definitely share these because in such instances, your natural enthusiasm and passion will shine through… this way you feel less ‘salesy’ because it’s real and not some regurgitated spiel.

3 - Make use of ‘hot buttons'.

As you focus on building relationships with people, you will inevitably learn more about their personal circumstances and their reasons for taking a serious look at network marketing. When objections like’ I just don’t have the money now’ come up, be sure to remind your prospect of the true mission:

“How serious were you when you said you want to take your daughter to private school?”

People have become so accustomed to failing that they wouldn't know a great opportunity if it came up and slapped them in the face. Focus on refuelling people’s inner fire and getting them to once again dare to embrace the bigger picture, the better life.

I hope these three pointers will come in handy when you next encounter this objection. Feel free to share how you usually deal with such in the comments section below.

PS: If you're saying goodbye to failure and stagnation in business, challenge yourself for the next 100 days to see how much you can grow your business. More details HERE.